A blog by Luke Akehurst about politics, elections, and the Labour Party - With subtitles for the Hard of Left. Just for the record: all the views expressed here are entirely personal and do not necessarily represent the positions of any organisations I am a member of.

Saturday, September 20, 2008

Labour launches new online strategy

Some interesting changes on Labour's website www.labour.org.uk. The Party has re-thought the way it campaigns online to take account of the latest and most imaginative methods. Instead of a top down approach Labour is opening the site up to user generated content and making it a resource to build campaigns on rather than a top down one way flow of information. I'm impressed.

3 Comments:

Anonymous Anonymous said...

Mr Brown said he was delighted to have the backing of "one of the world's greatest ever authors".
Shes stark raving mad

9:47 am, September 20, 2008

 
Blogger Stewart Cowan said...

I saw the new website yesterday and wrote my own critique.

9:43 pm, September 20, 2008

 
Anonymous Anonymous said...

Does this new strategy invovle actually talking to people? Even those who are not card carrying Labour members?

If so then it will be a big change from the way Labour supporters currently conduct themselves online.

6:17 pm, September 22, 2008

 

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